Partnering with Konami for the Silent Hill 2 Remake, we developed a dynamic campaign strategy with creative assets that evolved throughout the game’s lifecycle.

For the highly-anticipated Silent Hill 2 Remake announcement, we began by crafting dread-inducing display units and spine-chilling video cutdowns, perfectly capturing the essence of Silent Hill’s psychological horror and re-introducing the iconic franchise to new and returning fans.

For the Pre-Order and Launch phases, our assets adapted to each phase. We shifted from the eerie to the engaging, teasing the game’s heart-pounding action sequences and story elements, building anticipation for the release.

Post-launch, and following the game’s critical acclaim, we shifted to highlight reviews and accolades, solidifying the remake’s successful return to the survival horror genre.