Guild Wars Reforged

ArenaNet

MOBILE LAUNCH CAMPAIGN

For the launch of Guild Wars Reforged on mobile, we partnered with ArenaNet to develop a suite of creative built to introduce the game to a new platform and support the launch across paid media.

Liquid produced the launch trailer, along with 30-, 15- and 6-second cutdowns across four formats, plus a full suite of digital display assets. Creative was localized across French, German and Spanish to support the campaign across key markets.

TRAILER

CUTDOWNS

:30

:15

:06

DIGITAL CAMPAIGN